It was June 2020.

One of the most (if not THE most) iconic names in the Philippine Freelancing Industry, John Pagulayan, decided to open the doors to his yearly membership program (TRIBE).

[Founder of the Freelance Movement TRIBE: John “The Legend” Pagulayan]

John has been teaching Filipinos how to build 6-figure freelance businesses even without experience, skills, credentials, or a portfolio for a couple of years now…

He has already done successful launches in the past.

And now he wants to open his doors again for new members.

But this time, the stakes were infinitely HIGHER…

I wouldn’t have to remind you how the pandemic drastically impacted our daily lives. As of this writing, we’re still experiencing the effects.

And because of this “perfect storm”... a lot of Filipinos lost their jobs — and for most of them, it was the ONLY source of livelihood.

That’s why John wanted a better, BIGGER launch.

So he can help more Filipinos bounce back, survive, and THRIVE by teaching them the “TRIBE Way” of freelancing.

But the biggest question was… HOW?

See, John and his team already did quarterly launches.

And these launches would get anywhere from 100-200 NEW enrollees.

But these numbers weren’t enough.

So they rolled up their sleeves, brainstormed, and ultimately decided to implement an Affiliate Launch where current members can promote the TRIBE using unique links…

And these members will get commissions every time someone signs up from their links.

This meant their “organic” reach would exponentially increase by tapping into each participating affiliate’s network. And they’re also leveraging the power of “word of mouth” advertising.

Great move, really!

They knew there will be a FLOOD of new traffic and leads coming their way…

Now the only thing they need — the proverbial cherry on top — was a damn good Sales Letter that would charm, disarm, and motivate these prospects to make what could be one of the best decisions of their lives!

John needed someone who has “potent stuff”... so he doesn’t waste any of that traffic.

And that’s why he went to us.

Enter…

“RPM Copywriting Protocol”

We immediately went to work and brought out our signature move… RPM Copywriting Protocol.

We made sure it was going to MAXIMIZE conversions by using deep psychology, persuasion stacking, and neuroscience marketing.

And here are the RESULTS…